We help you to grow your medical business, so you can help more patients!
Web Design for Doctors
Exceptional medical website design is driven from these five perspectives:
- Supporting your practice’s strategy and day-to-day needs
- Meeting your patient needs
- Meets international medical website best practice standards
- Conversion – Leads the website user to contact you.
- Your medical services are found easily on Google.
Websites that are not designed taking into account the these five perspectives tend to perform poorly (e.g. high bounce rates, low time on site, low pages per visit and poor conversion rates).
We offer beautiful, functional user-friendly website design, Seo Services, Custom Marketing strategies, Professional video/photography for health professionals like
Dentists or oral health professionals
Allied health professionals
A medical practice strategy involves developing long-term actions that will differentiate a practice from its competitors and lay the foundation for success
Effective website design for doctors is based on the ability to connect, build trust and ultimately convert a website browser into a patient. This depends on how relevant your website’s content is to the end-user and their needs and wants.
People want information from websites quickly. Website design for doctors is no different, so:
- Make your information easy to read and digest
- Organise information using headlines and sub headlines
- Use bullet points instead of long sentences.
Typeface and font size
Use a typeface that is easy to read online and at least 16px in size.
Colours & images
A well developed colour palette enhances the user experience and can make reading your website copy easier. Vibrant colours create emotion and ideal for buttons and calls to action. White space is very effective at giving your website a modern and uncluttered look.
Choosing the right images for your website can help with brand positioning and connecting with your target audience. Consider professional photos or purchasing stock images to lift the look of your website.
Most patients follow this 5 step process:
Step 1: Medical problem recognition – Visit doctor for diagnosis.
Step 2: Information gathering – GP, specialist or other sources
Step 3: Evaluation of alternatives – What will work best for them
Step 4: Commence treatment – Medical or surgical options.
Step 5: Treatment, ongoing care and recovery.
By mapping out this process for your patients and setting up your website accordingly not only builds trust in your medical services but allows you to provide key information at vital times during a potential patients key touch points. During these key touch points you have the opportunity to capture and follow up their enquiries.
Being found on Google searches
The art and importance of Search Engine Optimisation
The above table indicates:
The number 1 position on a Google search will potentially attract 30% of website traffic.
The number 2 position on a Google search means a website will potentially attract only 15% of website traffic.
Search engine optimisation can be highly useful to medical practices in terms of attracting potential patients.
There are over 200 factors that contribute to ranking a website for a keyword or topic. How this could potentially work for your practice needs careful attention and expertise.
SEO Brisbane, Digital Marketing, Website Design Brisbane
Once our website design plan and content is ready, we can begin to build your website. Our team of expert web developers will translate your web design plan and content in code that Google loves. We don’t take shortcuts when it comes to web development, and our clients understand why. Good code helps increase ranking, increases website stability and security and ensures good speed performance. Our team are tech heads, and love nothing more than cutting the code that turns your website concept and ideas into reality.
3 Reasons to Choose Our Brisbane Web Development and Web Services
- Expert WordPress, Magento, Shopify and BigCommerce Web Developers.
- Familiarity with a wide range of languages including PHP, HTML5, Java and C++.
- Highly customised website designs that are designed to be continually improved.